“The group coaching calls are the thing that keeps me accountable. I get more done in a month now than I used to in a quarter.”
ProfitPro Membership
The complete ProfitPro system in one membership: every signature programme, the full library of tools and resources, group coaching, and a community of firm owners building exactly what you’re building.
Where Your Firm Will Be a Year From Now
Des O’Neill has worked with accounting and bookkeeping firm owners across Ireland and the UK for 21 years. Here’s what he sees, consistently, in the members who commit to the process:
Twelve months in, the most common thing members tell us is that they finally feel like they’re running their firm rather than it running them. The decisions are clearer, the growth is more consistent, the team is stronger, and the weight of trying to figure it all out alone has lifted. Not because the work got easier — but because they stopped doing it alone.

Results You Can Expect
- Top-line revenue growth of 15–35% per year
- Doubling profitability over 3 years
- Up to 20% reduction in weekly working hours
- Lock-up reductions to ~45 days, freeing up massive cashflow
What's Included
Monthly Group Coaching Calls
Live sessions with Des where members bring their current challenges and leave with a clear plan for the month ahead.
The ProfitPro Resource Library
Templates, frameworks and tools built specifically for accountancy firm owners, available any time.
Private Members Community
A members-only space where firm owners share what’s working, ask for input in real time and support each other through the same challenges.
Programme Discounts
Discounted access to ProfitPro accelerator programmes and events.
Is ProfitPro Membership Right for You?
It’s for you if…
- You’re running a firm that’s performing well, but you know there’s a gap between where you are and where you could be.
- You’re ready for a high-accountability environment with real peer challenge, not just general guidance.
- You want access to Des at a deeper, more personal level than a group membership provides.
- You’re committed to investing the time and energy a senior-level peer group genuinely requires.
It’s probably not the right fit yet if…
- You’re still firefighting day to day and haven’t put your foundations in place.
- You’re looking for one-off tactics rather than an ongoing peer commitment.
- You’re not ready to invest the time the group asks of you each month.
How to Join

- Join —
Sign up online in minutes — no application needed. - Get Instant Access —
Log straight into the full resource library, community space and events calendar. - Join Your First Call —
Come to your first Monthly Group Coaching Call and leave with a clear plan for the month ahead.
Join hundreds of firm owners across Ireland and the UK who’ve stopped going it alone. Not sure where to start inside? Take the scorecard and we’ll point the way.
What Members Say
“Membership gave me the system I’d been missing. I stopped jumping between tactics and started working the steps in order.”
- Barry Coffey
Coffey & Co.
- Johnny O’Callaghan
John O'Callaghan Ltd
“Having every programme and the community in one place — for less than I was paying for one-off courses — was a no-brainer.”
- Darren Colgan
D. C. K. & Company
Money-Back Guarantee
If you join today and after 30 days, having attended the calls and consumed the material, you do not believe that you can get a return on your monthly investment, we will refund your first month’s subscription. No questions asked. No quibble.

Want more?
As your firm grows, Inner Circle is the natural next step — a smaller, more committed peer group with group mentorship, private access to Des, and a higher level of accountability. €750 / £675 per month.